2000
Chicago Advertising Federation Windy Awards Launch Campaign
My AD and I were given the opportunity to announce the inaugural Windy Awards for this pro bono account while with J. Walter Thompson-Chicago.
This incredibly cohesive campaign used a wealth of windy wording as well as some highly tele-graphic imagery.
Adweek Magazine Announcement Ad
This cheeky challenge kicked off the campaign.
Announcement Postcard
The two-sided announcement postcard was followed by a unique call for entrees mailer that you’ll see below. It unfolded vertically to show a common Chicago sight.
Call For Entrees Mailer
This unique piece unfolded vertically to reveal a common Chicago sight and give our host city a little gentle “ribbing.”
The program at the actual event featured a surprise element upon opening: a die-cut pop-up of an umbrella blown inside out with the line, “See what blew us away.”